Operator Blog

Your first stop for best practices, product updates, industry trends, and anything else you need to grow your business on Viator.

Operator Blog2023-01-05T17:42:33+00:00

Sort posts by topic:

4 Ways to Build a Sustainable Water-based Activity Business: For Sightseeing Cruises, Sailing Experiences & Boat Tour Operators

By |April 26, 2019|Products|

The sailing, sightseeing cruise, and boating tour space saw a 44% growth from 2017 to 2018. This industry is on the rise and consumers are taking to the water to experience everything these tours have to offer. Here are four tips for operators to ensure their business is sustainable—not just for the environment but for long-term success. Sustainability leads to more bookings, happier customers, and great reviews!

How to Become a Tour Guide Today: What Kind of Experience Can You Offer?

By |March 20, 2019|Marketing|

In today’s travel landscape, a tour guide can be much more than someone simply walking visitors through a historic neighborhood or explaining artifacts in a museum. One subset of guides has emerged in recent years, which we call Experience Hosts. If you’re interested in offering travelers a local experience (indeed, even a traditional walking tour still fits the bill)—but aren’t sure where to start—you’re at the right place.

What Kind Of Traveler Do You Want To Attract? Cater Your Experience Story To Your Desired Audience

By |March 20, 2019|Marketing|

Understanding who your tour caters to will allow you to tell the best story to that audience. Are you attracting backpackers? Families? Millennials? Want to take locals far off the beaten path to lesser-known sites, or would you rather show incoming travelers the main attractions? Pick your audience (or multiple), then develop your story and make sure you (and your tour guides) know your stuff.

How To Sell Tours Online With Viator: Creating Activity Products & Attraction Tickets For Travelers To Book

By |March 20, 2019|Products|

Get your tours and activities online with Viator, the world's leading marketplace for operators. Create a bookable product, which is your actual activity that travelers see when browsing things to do in your area. We’ll give you tips on how to write intriguing product titles and descriptions, use gorgeous photos, and setting your availability so that travelers have all the information they need to send you a booking.

Go to Top