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Understanding Ad Impressions
One of the most exciting updates to Viator Accelerate is the expansion of our ad placement offerings. Along with these ads, we’ve introduced a metric to help you better understand how your products are performing: ad impressions. You can
What is Viator Accelerate?
A new program to help you stand out from the crowd — on your terms, under your control, and where it matters
Creating a Tourism Brand with Emotional Pull
I’ve said it before and I’ll say it again – strong branding is imperative for tourism sales. I’ve said it before and I’ll say it again – strong branding is imperative for tourism sales. Choosing
Top 4 Sustainability Trends in the Tours and Attractions Industry
According to the World Travel & Tourism Council, the travel industry generates between 8% and 11% of the world’s greenhouse gas emissions, the majority coming from transportation. Many destinations are affected by the impacts of climate change such as rising
How to Attract Groups for Team Building Activities
With more and more employees working from home, the need for in-person team building activities as a way to foster connectedness is more important than ever. From escape rooms to zipline courses to scavenger hunts, there are a range
The Operator Resource Center’s New Look
You may have noticed that your trusty Operator Resource Center has undergone some cosmetic changes in the past few weeks. Since our last redesign in 2021, we’ve been hard at work evaluating the site’s ease of use based on
