Operator Blog

Your first stop for best practices, product updates, industry trends, and anything else you need to grow your business on Viator.

Operator Blog2023-01-05T17:42:33+00:00

Sort posts by topic:

Lower Your Cutoff Time To 4 Hours Or Less & Boost Last-Minute Bookings From Travelers Already In-Destination

By |March 15, 2019|Bookings|

You could increase bookings by as much as 16% with one simple change to your cutoff policy. Lower your product's HIA (hours-in-advance) cutoff time to accept bookings to within 12 hours of when it starts. This keeps your experience bookable for those last-minute, in-destination travelers that are browsing things to do on their mobile devices.

Your Social Media Marketing & SEO Playbook For Peak Season

By |February 26, 2019|Marketing|

Most travelers begin researching and planning their next trip between one and three months before departure. So how can you make sure you’re optimizing your peak season marketing strategy on social media and in search engines—two places where travelers are certainly looking for travel inspiration? These tips will help.

Ask A Pro: Photography Tips For Your Experiences Products

By |November 21, 2018|Products|

Industry data shows that having at least 6-9 high-quality photos for each product can significantly increase the chances of securing a booking. Your photos reveal to potential customers what really makes your tours special. In this photography tutorial, learn techniques from Viator’s in-house photographer and photo expert that will help you take better photos for your website, OTA product pages, and social media channels.

Go to Top