If you’re an operator selling a customizable tour on Viator, there are things you can do to make it as appealing as possible for travelers seeking that type of flexibility. Focus on your product title, description, and itinerary details so that travelers know their options.
For many tour and activity operators, the Spring and Summer months are peak season for bookings. Your business should see increased traveler interest, which means every detail needs to be buttoned up and your products as optimized as possible to capture bookings. Here are the five most crucial tactics to consider.
Adding your bank and tax information, setting up accounting systems, and ensuring your new travel tour business is ready to accept bookings and payments from real travelers. In this section, we’ll also explain the benefits of using a reservation/booking management software to streamline your operations.
How To Sell Tours Online With Viator: Creating Activity Products & Attraction Tickets For Travelers To Book
Get your tours and activities online with Viator, the world's leading marketplace for operators. Create a bookable product, which is your actual activity that travelers see when browsing things to do in your area. We’ll give you tips on how to write intriguing product titles and descriptions, use gorgeous photos, and setting your availability so that travelers have all the information they need to send you a booking.
After your receive five or more traveler reviews on Viator, your product is likely to get more bookings and sales. Reviews also greatly help set new customers’ expectations. We’ll give you tips to get your coveted first booking(s)—and then turning those customers into positive reviews, which leads to more bookings!
Industry data shows that having at least 6-9 high-quality photos for each product can significantly increase the chances of securing a booking. Your photos reveal to potential customers what really makes your tours special. In this photography tutorial, learn techniques from Viator’s in-house photographer and photo expert that will help you take better photos for your website, OTA product pages, and social media channels.